LOCAL MARKETING COORDINATOR
LOCAL MARKETING COORDINATOR
Local Marketing & Community Engagement
Local Marketing & Community Engagement
Description
LOCAL MARKETING COORDINATOR
LOCAL MARKETING COORDINATOR
Kardo Creative specializes in growing local businesses through expert local marketing strategies that connect home services businesses with their communities. We create hyper-local campaigns that drive community engagement and customer acquisition. As a Local Marketing Coordinator, you'll develop and execute location-specific marketing strategies that help our home services clients dominate their local markets and build strong community presence.
Kardo Creative specializes in growing local businesses through expert local marketing strategies that connect home services businesses with their communities. We create hyper-local campaigns that drive community engagement and customer acquisition. As a Local Marketing Coordinator, you'll develop and execute location-specific marketing strategies that help our home services clients dominate their local markets and build strong community presence.
About the Job
We are looking for a local marketing specialist who understands the unique dynamics of home services businesses and can create marketing strategies that resonate with local communities. Your work will focus on local SEO, community engagement, and geo-targeted campaigns. The key responsibility for this role is to develop local marketing strategies for 8-10 home services clients, creating campaigns that drive local visibility, community engagement, and customer acquisition in specific geographic markets.
We are looking for a local marketing specialist who understands the unique dynamics of home services businesses and can create marketing strategies that resonate with local communities. Your work will focus on local SEO, community engagement, and geo-targeted campaigns. The key responsibility for this role is to develop local marketing strategies for 8-10 home services clients, creating campaigns that drive local visibility, community engagement, and customer acquisition in specific geographic markets.
Key Focus Areas:
Local Market Research: Conduct thorough research on local markets, competitors, and community characteristics to inform marketing strategies
Local Market Research: Conduct thorough research on local markets, competitors, and community characteristics to inform marketing strategies
Geo-Targeted Campaign Development: Create marketing campaigns that target specific geographic areas and local customer segments
Geo-Targeted Campaign Development: Create marketing campaigns that target specific geographic areas and local customer segments
Community Engagement Strategy: Develop strategies for local partnerships, community involvement, and local brand building initiatives
Community Engagement Strategy: Develop strategies for local partnerships, community involvement, and local brand building initiatives
What you’ll do
Research local markets, demographics, and competitive landscape for home services clients
Develop geo-targeted marketing campaigns across digital and traditional channels
Coordinate local SEO efforts including Google My Business optimization and local directory management
Identify and develop local partnership opportunities and community engagement initiatives
Create location-specific content and messaging that resonates with local audiences
Monitor local market trends and adjust strategies based on community feedback and performance
Collaborate with broader marketing teams to integrate local strategies with overall marketing objectives
Research local markets, demographics, and competitive landscape for home services clients
Develop geo-targeted marketing campaigns across digital and traditional channels
Coordinate local SEO efforts including Google My Business optimization and local directory management
Identify and develop local partnership opportunities and community engagement initiatives
Create location-specific content and messaging that resonates with local audiences
Monitor local market trends and adjust strategies based on community feedback and performance
Collaborate with broader marketing teams to integrate local strategies with overall marketing objectives
Requirements
Who you are
Bachelor's Degree in Marketing, Communications, or equivalent experience
2-3 years of local marketing experience, preferably in home services or local business sectors
You have strong research skills and can quickly understand local market dynamics and community characteristics
You bring creativity and strategic thinking to local marketing challenges and community engagement
You excel at building relationships and understanding local business ecosystems
You are organized and can manage multiple local markets and client accounts simultaneously
You have experience with local SEO, Google My Business, and location-based marketing tools
You understand the unique challenges and opportunities of home services marketing
You are collaborative and enjoy working with marketing teams to integrate local and broader marketing strategies
While this role focuses on local marketing, we value candidates who understand how local efforts support broader business growth and market expansion
Bachelor's Degree in Marketing, Communications, or equivalent experience
2-3 years of local marketing experience, preferably in home services or local business sectors
You have strong research skills and can quickly understand local market dynamics and community characteristics
You bring creativity and strategic thinking to local marketing challenges and community engagement
You excel at building relationships and understanding local business ecosystems
You are organized and can manage multiple local markets and client accounts simultaneously
You have experience with local SEO, Google My Business, and location-based marketing tools
You understand the unique challenges and opportunities of home services marketing
You are collaborative and enjoy working with marketing teams to integrate local and broader marketing strategies
While this role focuses on local marketing, we value candidates who understand how local efforts support broader business growth and market expansion
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